Long-term and widespread outdoor use increases the frequency of advertising message by bringing together with the target audience repeatedtly.
Advertising areas all around the city reach to the crowd 7/24 at the fastest way.
The use of multi-channel in campaigns is an effective solution. Outdoor, differently increases the effect of other channels used together.
It is a channel that provides easy and direct access in the flow of life, not depends on the preference to closed area.